Affiliate Disclosure: Some of the links or advertisements below are affiliate links or advertisements, meaning, at no additional cost to you. We will earn a commission, if you click through and make a purchase. Thank you 🙂

In his mega-bestseller, Thinking, Fast and Slow, Daniel Kahneman, world-famous psychologist and winner of the Nobel Prize in Economics, takes us on a groundbreaking tour of the mind and explains the two systems that drive the way we think. System 1 is fast, intuitive, and emotional; System 2 is slower, more deliberative, and more logical. The impact of overconfidence on corporate strategies, the difficulties of predicting what will make us happy in the future, the profound effect of cognitive biases on everything from playing the stock market to planning our next vacation―each of these can be understood only by knowing how the two systems shape our judgements and decisions.

Engaging the reader in a lively conversation about how we think, Kahneman reveals where we can and cannot trust our intuitions and how we can tap into the benefits of slow thinking. He offers practical and enlightening insights into how choices are made in both our business and our personal lives―and how we can use different techniques to guard against the mental glitches that often get us into trouble. Topping bestseller lists for almost ten years, Thinking, Fast and Slow is a contemporary classic, an essential book that has changed the lives of millions of readers.

About the Author
Daniel Kahneman is an Israeli-American psychologist and winner of the 2002 Nobel Memorial Prize in Economic Sciences, notable for his work on behavioral finance and hedonic psychology.

With Amos Tversky and others, Kahneman established a cognitive basis for common human errors using heuristics and biases, and developed Prospect theory. He was awarded the 2002 Nobel Prize in Economics for his work in Prospect theory. Currently, he is professor emeritus of psychology at Princeton University’s Department of Psychology.

GREG RAKOZY AHMED ALMAKHZANJI | MUKUL JOSHI

Leave a Reply

You May Also Like
Read More

A Man called Ove

A grumpy yet loveable man finds his solitary world turned on its head when a boisterous young family…
Read More

Boundless

Boundless is a poetry collection written by Frantzou Fleurine using an experimental style where the poems are inspired…
Read More

Where is my Ketchup?

Positive and healthy customer service experiences will be the lifeblood of corporate growth and success today. It does…
Read More

The Magic of Sleep

We have spent decades optimizing our waking hours, but what about the precious hours after we doze off…
Read More

Ikigai

“Only staying active will make you want to live a hundred years.” —Japanese proverb. Discover the Japanese secret…
Read More

Take the Risk

No risk, pay the cost. Know risk, reap the rewards. In our risk-avoidance culture, we place a high…